BIZOCAK - Strengthening of the tools and business strategies of the SOCAK KATANA Cooperative Society
Partners
Main goals
Identify bottlenecks, lack of knowledge, skills and/or tools (media com, risk management models, hedging tools on the selling price, the exchange rate and/or maritime freight costs) which could slow down the significant growth of the SOCAK KATANA Cooperative Company (increased from 2,000 tons to 13,000 tons of cocoa beans exported in just 5 campaigns). It will also be a question of identifying strategies of positioning and diversification of outlets/customers which will allow the organization to increase the added value of the production of its members and to increase the volumes marketed while reducing/controlling its exposure to commercial risks (hedging)
Specific objectives
SO1. Carry out a documentary analysis of the diagnoses and studies already carried out
SO2. Conduct remote interviews with SOCAK KATANA to clarify the vision and expectations of this technical assistance
SO3. Develop an initial work and capacity building plan
SO4. Carry out a field mission in Côte d'Ivoire to discuss the various commercial issues and strategies for improving SOCAK's marketing
SO5. Refine and present the diagnosis and operational recommendations/proposals to the Cooperative Society including an action plan
SO6. Support the implementation in a participatory manner with SOCAK KATANA
Related people
Pierre Ricau
Holder of a Master Degree in "Agricultural Development and Economic Policies" from the Institute of Development Studies (IEDES), Paris 1 Panthéon Sorbonne University and AgroParisTech. He brings his expertise in agricultural market analysis (especially cashew, sesame, shea, cocoa, hevea, corn, rice and onion), development of agro-food sectors, training engineering and consultancy on public agricultural/agro-industrial policies
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